Pay-Per-Click. Cost-Per-Click, or paid search campaigns enable businesses to buy
top placement in sponsored search results from leading search engines across
the world.
Setting up and managing pay-per-click campaigns can be confusing and time
consuming, and many try to do it themselves often wasting lots of time and
money in the process.
How does a pay-per-click campaign get started?
Our marketing specialists thoroughly review your website to find relevant
keyword phrases that represent your company's products and services. Next,
they work hard in analyzing which keywords are going to give you the most
cost-effective maximum amount of traffic that works with your budget. Our
writers take the time to develop customized titles and descriptions to
attract the most qualified visitors. You only pay when someone clicks on
your targeted ad.
Our pay-per-click program is designed to boost your bottom line. You can
discontinue your PPC management with us at any time, and we will provide
you with all of the information for you to manage your account on your own.
Our setup and monthly management fees encourage us to maximize your account's
performance.
Pay-Per-Click Management Pricing
EKGdesign provides professional Overture and Google AdWords account setup
and monthly management services with monthly reporting. We break down our
paid search campaigns into two categories, choose which one is right for
you:
1) Cost-effective / low budget (typically from $100 to $2000 per month)
- perfect for web site owners with little or no online marketing presence
- EKGdesign setup fee: $1 per keyword
- EKGdesign management fee: $99 or 10% of monthly spending (whatever is greater)
2) High-volume traffic / high budget
- For established companies looking for serious traffic immediately willing to spend $
- EKGdesign setup fee: contact us
- EKGdesign managementment fee: contact us
Note: Overture and Google AdWords charges are to be paid direct after every month.
We can setup and manage these accounts on your behalf, then send you detailed
reporting or you can even login to your accounts to see the paid-search traffic
coming to your site
Every marketing campaign is different. Therefore, in categories where there could
be over 100,000 keywords, our one-time setup fee for more than 1,000 keywords is
negotiable. It just depends how big if a paid-search campaign you are looking to do.
To learn more about how EKGdesign can develop and maintain a cost-per-click
campaign for your website, contact us at sales@ekgdesign.com
In categories such as insurance and travel, there are over 100,000 keywords.
Yes, 100,000.
To ensure a successful online marketing campaign, in addition to Pay-Per-Click
campaigns, EKGdesign also recognizes the need for other important components
including:
- Building Link Popularity - purchasing text link ads across various media outlets to achieve a higher Google PageRank
- Search Engine Optimization -
- Live Submission to Search Engines -
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EKGdesign PPC Partners
Overture ads found at:
- Yahoo! (owns them)
- MSN
- Alta Vista
- Excite
- InfoSpace
- NBCi
- CNet
- CNN.com
- And many others
80% of internet users are reached by an Overture campaign.
Google (Adwords) ads are found at:
- Google
- AOL
- Lycos
- Netscape
- AskJeeves
- Earthlink
Over 300 million searches a day performed on Google
(the world's largest search engine)
Only Google and Yahoo? What about the other PPC engines?
There are hundreds of PPC engines on the internet, but through our
own due diligence of tracking paid campaigns, we found that many
of these engines had poor measures in place to stop click fraud.
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